Community Engagement Coordinator II

Requisition ID: 37561

Company

Located on the traditional, ancestral and unceded lands of the xʷməθkʷəy̓əm (Musqueam), Sḵwx̱wú7mesh (Squamish), and səlilwətaɬ (Tsleil-Waututh) Peoples, Vancouver has a commitment to becoming a City of Reconciliation. Vancouver consistently ranks as one of the world’s most liveable cities and is working towards being the greenest city in the world. Named among Canada’s Top 100 Employers, BC’s Top Employers, and Canada’s Greenest Employers, the City of Vancouver seeks colleagues who can help shape and embody our core commitments to sustainability, decolonization, equity and outstanding quality of life for all residents.

Consider joining our committed team of staff and being part of an innovative, inclusive and rewarding workplace.

Main Purpose and Function

As an important part of the Animal Services Leadership team, the Public Engagement Coordinator works closely with the Animal Services Leadership staff to strategize, develop, implement and issue manage various public engagement matters, initiatives and promote a positive image for Animal Services. This position also supports the Manager, through providing oversight and playing a leadership role to the rest of the staff on an as needed basis to assist in the smooth running of the Animal Services projects and operations. This position develops policy, oversees the Animal Welfare Grant and work closely with Corporate Communications to fulfil the Animal Services communications needs and issues. This position oversees public relations, promotion, education and research work related to the City’s Animal Services work and compliance programs along with providing management/ leadership support in all areas of operations as needed by the manager and the Assistant Director. The position leads, develops, implements and monitors strategies, programs and events to promote awareness and participation in responsible pet ownership, compliance to bylaws and other related initiatives to ensure public safety for the public is achieved through the work of Animal Services staff. This position develops, nurtures, monitors and evaluates the effectiveness of compliance strategies, promotional programs, develops networking of peers and others in the industry, and, liaises with a wide variety of external contacts orally and in writing. An incumbent exercises considerable independence of judgement and action in the development, implementation and monitoring of promotion programs, external partnership and related activities nurturing the positive image and effective operations of Animal Services.

This position may be required to work evenings and weekends as operationally required.

Key Contacts and Reporting Relationships

The position reports to the Manager of Animal Services. Other key contacts include cooperating with Communications, Assistant Director of Community Standards, the Animal Services Leadership team, dog owners and dog related organizations, other levels of the government, rescues and businesses.

Specific Duties/Responsibilities

Develops and implements promotional, educational and public relations programs, events and strategies and meet with community groups to promote awareness and participation in animal care, responsible pet ownership, compliance strategies and other such programs, and to obtain input to the development of programs which suit the Vancouver environment.

Monitors and evaluates the effectiveness of promotional campaigns and activities in terms of meeting City objectives and community acceptance.

Develops and coordinates the dissemination of animal services promotional material such as brochures, newsletters, posters, press releases, radio and TV public service announcements.

Investigates and responds to public enquiries on animal services related issues through the manager.

Organizes and speaks at public meetings, open houses, and other public forums.

Assists in the preparation of agendas, taking of minutes and representation of staff on the City’s animal services related public engagement meetings and activities

Liaises with other governmental animal services promotional programs

Liaises with other community based or non profit animal care agencies and services

Applies for provincial, federal and other forms of grants and external funding where applicable

Prepares statistical reports on the progress of the City’s animal services initiatives and performance data and provides recommendations to management and leadership team

Undertakes research projects set up by the Manager or Assistant Director including telephone surveys, data collection, assembly and manipulation.

Assists in the oversight of Animal Services staff as needed or is a team leader on projects and assignments in the absence of the manager or as directed by senior management in various circumstances and projects

Prepares memos, letters and reports.

Research design and implementation

Develops and implements a variety of Community engagement activities

Develops, builds and maintains excellent working relationships and understanding of clients and its various stakeholders.

Develops and implements policy as directed

Oversees the Animal Welfare Grant

Develops and implement material for Social media and website enhancements

Leads analytical and advisory research work related to public engagement

Utilizes existing tools and tactics and implements new methods as well, to ensure that engagement processes are appropriate, timely and transparent.

Proactively builds, develops, maintains and manages strong working relationships within the team and across the organization.

Other duties/responsibilities as assigned.

Minimum Qualification Requirements

Education and Experience:
Completion of a diploma program in the Social Sciences, Business or Marketing plus considerable of work/project experience and experience in quantitative and qualitative research – such as customer satisfaction research, marketing research, awareness and attitude studies, public engagement in plan and policy development

Knowledge, Skills and Abilities

Thorough knowledge of the principles and techniques relating to promotional advertising, and educational programs.

Working knowledge of animal services, public safety principles and practices and marketing will need to be acquired.

Considerable knowledge of the social objectives and policies of the City of Vancouver, Bylaw enforcement, and all other levels of government as they relate to animal service management will need to be acquired.

Strong knowledge or experience using appropriate computer software.

Working knowledge of graphic arts and their effective use in promotional and educational materials.

Strong skills in public relations, conflict resolution, team building, leadership and presentation, and work well in a team environment.

Excellent written and verbal communication skills.

Strong organizational and time management skills including the demonstrated ability to deal effectively with multiple tasks of moderate complexity and setting/meeting competing deadlines is also required.

Skill in writing and the preparation of promotional, publicity and educational material.

Ability to assist a superior in developing strategies, policies, and procedures to deal with Animal Services education and regulatory issues.

Ability to build and maintain excellent working relationships with the public, outside agencies and other employees; and the ability to be proactively deal with challenges in a timely and effective manner.

Ability to plan and conduct data collection procedures, conduct statistical analyses and identify trends.

Ability to develop and implement effective written and visual promotional, educational and advertising programs aimed at the general public and business.

Strategic thinking, strategic planning and fundamental project management skills

Ability to deal harmoniously and communicate effectively, orally and in writing, with representatives from industry, government agencies, special interest groups, and members of the public.

Ability to exercise considerable independence of judgement and action while participating in a management team.

Ability to prepare a variety of correspondence and reports related to the work.

Ability to effectively manage and supervise staff from time to time

Ability to demonstrate effective leadership characteristics and exercise good leadership practices

Ability to meet transportation requirements

The City’s COVID-19 vaccination policy is currently suspended and as a result, vaccination against COVID-19 is not required at this time. However, should circumstances change and the City deem it necessary to re-introduce such policy, you may be required to provide proof of vaccination against COVID-19 in order to be eligible to continue performing your duties.

Business Unit/Department: Development, Buildings & Licensing (1250)

Affiliation: CUPE 15 Non Parks

Employment Type: Regular Full Time

Position Start Date: March, 2023

Salary Information: Pay Grade GR-023: $37.12 to $43.82 per hour

Application Close: February 10, 2023

At the City of Vancouver, we are committed to recruiting a diverse workforce that represents the community we so proudly serve. Indigenous applicants, people of colour, all genders, 2SLGBTQ+ and persons with disabilities are encouraged to apply. Accommodations will be provided upon request during the selection process. Learn more about our commitment to diversity and inclusion.

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In addition to uploading your cover letter and resume, part of the application process may include answering application questions related to the preferred requirements of the role which may take approx.. 5-10mins. Cover letters should express interest and highlight additional information relevant to the position and resumes should include a tailored summary of skills and experience related to the position.